Indigenous-themed logo highlights the Al’s support for Truth and Reconciliation

Written by on 23 September 2024


 

The Canadian Football League will be recognizing the National Day for Truth and Reconciliation. According to the CFL website: “The league consulted with local Indigenous communities to plan Orange Shirt Day initiatives and game day commemorations to help Canadians better understand the nation’s tragic past, and to help plot a course forward based on awareness, education and action.” For a second straight year the Montreal Alouettes will be hosting a Flag Football Youth clinic in Kahnawake today. It will be held at 5 pm (today, Monday) at the Sports Complex field.  It involves: skills and drills. Flag football games and Autographs and photos. Mark Weightman is the President and CEO of the Montreal Alouettes. This is the second year of the clinic:

“What I really love about this collaboration is once again, this is all about awareness and learning. Learning about a culture that we know far too little about.  Everything in the design of the logo has a representation: 3 feathers represents the traditional headdress of the Mohawk community and they have 3 feathers in theirs. The dreamcatcher overarching scene represents the fact that it’s essential to represent all Indigenous peoples of the Province of Quebec.”

The Als will change Montreal to Tio’tiá:ke and have an Indigenous designed logo by Finnley Montour saying the logo needed to represent everyone:

“My first thought was that it needs to representative of all Indigenous people in Quebec and not just the Kanien’kehá:ka and for me that was something that I took very seriously. I wanted to make sure that I was going to do a good job representing everyone. That’s why I came up with the ‘overarching idea’ of turning the logo into a dreamcatcher, that kind of overarching symbol for Indigenous culture.”

They will also wear Orange Jerseys in the warm up ahead of their game Saturday in Toronto.

Logo Courtesy: CFL.ca

Logo Courtesy: CFL.ca

 

 

 

 

 


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